Friday 29 May 2015

Key SEO Metrics Explained For Escort Website

Attaining top search engine rankings is the top priority of most potential search marketing clients. Its essential as only web traffic can open new opportunities for conversions. Just having a website that gets meagre traffic  is not something that can bring productive results for your online business. If you too find your business in somewhat a similar situation, then its time for you to re-think your SEO strategies.

Taking assistance from a professional escort SEO company can turn out to be handy enough, provided you approach the right company and not just any one. Such a company can help your website gain good rankings and the much-needed momentum to excel in the online space. However, ranking should not be the only criteria to decide the success of your website as there are other metrics as well that should be taken into consideration. Let’s take a look at a few of these SEO metrics -

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Keyword Rankings - Just having your site at the top search results for a few keywords does not necessarily mean high revenue. Its almost useless to rank on top for the keywords that don’t bring in any conversions; though it may sound good on paper. Moreover, your business will get zero profit if you continue following the same strategy. Formulating a more broader search engine optimization strategy would be a wiser approach to follow.

Link Building - Considering number of links more important compared to their quality is yet another big mistake that most businesses do. Its actually this mind-set that leads to penalty to their website. Having thousands of low-quality spammy links to your website have no meaning compared to a few high quality links. Moreover, this approach will also set the stage right for future as you will not have to perform a complete link cleanup later if conditions demand.

Conversions - The type of a business and its goal is something that necessarily defines conversions. Its quite possible for the business owner to track & compare the attained conversions with the campaign to find out its actual cost. An SEO campaign cannot be called a successful one if the number of conversions for that campaign are quite low; however, same can be also linked up to the role played by website content, actual layout and placement of call-to-action. A professional adult industry SEO company would suggest you something similar in this regard.

Saturday 16 May 2015

Revealing Useful Tips on Adult SEO for Marketers


There are a number of internet marketers who consider adult SEO as complicated; however, the same is not true in real. Actually, more emphasis is required on the need to fine-tune strategies by applying knowledge as essential. Following are some points mentioned in regard to adult web marketing that will help you know adult SEO better besides allowing you to make better strategies for your adult website -

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Ensure Basics are Followed Correctly - To be very specific, its rightly said that if you miss having the basics in place, there is a minor chance of making it to the top. Meta tags, keywords and a definite site structure are the essence of an effective adult SEO strategy. So, if you have not made suitable plans for them, you need to start thinking in that direction.

Focus on Relevant Content for Links - Google revolutionized the search industry by equating links to citations. Over the years, links have evolved and so now Google considers some other factors too besides simply looking to the link and anchor text. Some of these crucial factors include the traffic generated from the specific link and the text surrounding it. Focusing on some specific “link-building” campaign will not do the job, you also need to focus on suitable content for the links.

Don’t Underestimate Social Signals - A robust social following strongly indicates your actual authority online - its also something that search engines are essentially focusing on. Constant move toward social signaling is defining the approach to follow for adult SEO. Its being considered now that with social building up gradually, those who are socially rich will keep going richer. So, the need has come to also have strong social presence on all major social networking platforms as it will make you socially rich, thus providing more value to your website in the eyes of search engines.

Video Should be a Secondary Strategy - Compared to other mediums of online promotion, video is slightly more expensive for incorporation into your adult SEO strategy. So, its recommended to use video incorporation as a secondary strategy for your online marketing plan

Thursday 7 May 2015

Easy Way to Creating Escort Website With Optimum SEO Potential

If you can optimize an existing website effectively, its recommended to integrate the required SEO components into the website design & architecture right from the very beginning. Know the fundamentals of building an SEO-friendly site well in advance, no matter whether you are building a brand new website or modifying an existing one. Do consider following factors if you want to have a website with optimum SEO potential:
 

Suitable URL Structure - Ensure that your content topic is clearly indicated in your created URL structure. Besides using relevant keywords for the URL, maintain it static and descriptive as it will inform users as well as search engines what your page stands for. You should make use of dashes and not underscores if going for using multi-word URLs. Maintain your URL free of any sort of convoluted and irrelevant terms/characters.

Descriptive navigation - Ensure your site’s navigation structure is simple & efficient for everyone. Usually, the main navigation menu is kept on page top or on its left side as these positions work best. However, site owners may decide the position of navigation according to the need of the user and can consider placing it elsewhere. Take special care while using Dropdown and flyout menus as human and robot visitors may find it hard to navigate.

Keeping Design Responsive - Having a responsive design for your website will ensure that your site visitors have no issues accessing your site on smartphone, computer, tablet etc. There are a number of benefits of keeping it responsive, one of the most important one being the non-requirement of two separate sites. Moreover, duplicate content issues are also don’t arise.

Social Media Integration -
Its via optimum social media sharing that your content propels around on the web and creates awareness about your brand among masses, thus helping you gain more links and improving your search engine rankings, credibility and authority. Providing easy-to-find icons for social media share on all your blog posts is one of the most effective ways to leveraging the maximum of social media.

Correctly Optimized Images - Ensure using properly optimized images so that users have a good experience while viewing the same. Also do correctly incorporate suitable keywords into your custom logo image, header image. Besides following these points, one should understand that SEO for escorts website needs to be done correctly and so ensure having all strategies correctly implemented while doing escort site SEO.

Get more information about SEO service for escorts website, visit here - 

Friday 1 May 2015

Common SEO Mistakes Most Escort Website Owners Make : Top 5


In order to sustain in this cut throat condition, having a website is one of the basic requirements for all industries. But, unawareness of escort website SEO, website owners are going with aggressive marketing tactics, which is harming their escorts website's visibility in search engines in place of improving it. Let's see some common mistakes that are normally done by website owners during the SEO for escort websites


1. Over Optimization of Keywords: Keyword stuffing was a common practice that was used before the release of Google's Panda and Penguin algorithms, but its now known that it impacts websites adversely. The task of keyword stuffing is not considered fair by Google's Panda algorithm and so if you go for this practice, your website may be deleted from Google search results.

2. Unnecessary and Infrequent Content:
Previously, website content was short and informative. If search engine found less content in a web page then it might be concluded that the page is of lower quality, thus causing less visibility in search engine results. But now the trend has been changed. In order to make your website more user-centric today, you need to share valuable, relevant and informative content. Normally, big articles that include images and embeds video get better rank in search engines. Getting more social media shares and high volume of reader engagement is desirable for successful online business.

3. Unusual Link Building: Many escort website owners want to get more and more website visitors in minimum span of time. So, they go for buying links and hope they will boost their website's search engine ranking. But the quantity and quality of inbound links are two different factors in the search engine algorithm. Unnatural inbound links can be penalized by search engine.

4. Proper Plan Missing : Normally, various online business owners do not have a proper marketing plan for their business and finally they do not propel their business as desired. The success story of every online business is continually evolving in the strategic content marketing campaign. Using  unique and fresh quality content helps your escort site achieve higher ranking and also builds brand authority and credibility.

5. Copied Content: With the rise of content marketing, content is used more promptly to boost search engine rankings. It is also helpful in branding and audience building. When it plays a role in SEO, there is no alternate for quality content. Finally, it is important to publish fresh content that has not been still published anywhere on the site. The practice of copying someone else's content is not only unethical and illegal, it even harms the ranking of your escort website.